For Himatnagar, cutting marble and firing ceramics for buildings that go up somewhere else.
Supplying somebody else construction
Himatnagar, the Sabarkantha district headquarters, processes marble and manufactures ceramics for the construction trade. Its fortunes therefore track building activity in cities that are not Himatnagar.
When Ahmedabad and Gandhinagar build, orders arrive. When they pause, they stop. Local effort has almost no influence on either.
Prosperity decided elsewhere
People here read national and state construction news the way farmers read the sky. A policy change or an interest rate movement in another city determines whether this year is good.
That produces a specific helplessness that does not match the actual level of skill involved. The work is genuinely demanding; the demand for it is entirely external. Over time people stop connecting their effort to their outcomes, because the connection keeps getting broken by things they cannot see.
What the work addresses
Re-establishing where your agency actually lies. You do not control the construction cycle. You do control quality, client relationships, cost discipline and what you do with a good year - and in a cyclical trade, what you do with the good year is very nearly everything.
Most of the damage here is done in the fat years, not the lean ones.
Sessions
Online, in Gujarati.
Frequently asked questions
- Is this about business strategy?
- No. It is about the decisions you make and defer, which is upstream of strategy.
- Can we work through a downturn?
- That is often the most useful time, since the pressure is live rather than remembered.